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How Marketers Can Use AI Responsibly and Ethically
Explore experts' insights on ethical AI in marketing, from governance and compliance to AI leadership and digital twins. Read more.
Catch up on select AI news and developments from the past week or so (in no particular order):
OpenAI has released GPT-4.5, a major upgrade designed to enhance pattern recognition and connection-making. The model, available to Pro subscribers and subsequently to Plus users, boasts reduced hallucinations and improved instruction-following.
Microsoft has introduced two new models, Phi-4-mini and Phi-4-multimodal, optimized for efficiency and multimodal processing. Phi-4-mini, a compact 3.8 billion-parameter text model, is designed for mobile devices and excels in math and coding tasks. Phi-4-multimodal, with 5.6 billion parameters, processes text, images, audio, and video, leveraging a Mixture of LoRAs technique to optimize multimodal learning.
... continue reading belowAI Update, February 28, 2025: AI News and Views From the Past Week
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Explore experts' insights on ethical AI in marketing, from governance and compliance to AI leadership and digital twins. Read more.
Catch up on select AI news and developments from the past week or so. Stay in the know.
AI is helping B2B sales teams work more efficiently by assisting with research, content, messaging, and meeting preparation. See how. Read more.
CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically. These three initial key steps will help integrate AI into marketing. Read more.
Catch up on select AI news and developments from the past week or so. Stay in the know.
Are the benefits being delivered by generative AI to enterprise companies in line with the benefits they really want from the technology? Deloitte surveyed 2,773 business leaders to find out.