![AI Update, June 28, 2024: AI News and Views From the Past Week](https://i.b2bprofs.com/assets/images/articles/lg/MP-AI-Update-lg.jpg)
How AI Is Impacting Market Research
Most market research professionals are not yet using artificial intelligence as part of their jobs but expect AI skills to be very important in the future, according to recent research.
Catch up on select AI news and developments from the past week or so (in no particular order):
Google's Gemini 1.5 Pro Expands AI Context Window to 2M Tokens. Google announced a major update for Gemini 1.5 Pro, offering a 2 million token context window for processing large datasets like video, audio, and code. Gemini 1.5 Flash is now available with a 1 million token window and low latency.
Importance for marketers: This enhancement in AI processing can revolutionize data analysis and content creation, offering opportunities for marketing automation and insights.
... continue reading belowAI Update, June 28, 2024: AI News and Views From the Past Week
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Most market research professionals are not yet using artificial intelligence as part of their jobs but expect AI skills to be very important in the future, according to recent research.
Catch up on select AI news and developments from the past week or so. Stay in the know.
In our enthusiasm to embrace generative AI for content creation, we often overlook all the other ways we can apply it. Case in point: predictive analytics and forecasting.
Older Americans are much more skeptical than younger Americans that people will embrace AI-powered customer experience bots, according to recent research from Genesys.
Catch up on select AI news and developments from the past week or so. Stay in the know.
Explore how AI-generated video tools like Sora are revolutionizing B2B marketing with personalized and efficient content. Learn more.