What's In/What's Out in 2025: The Marketer's Version
What are the 2025 trends shaping marketing, communication, writing, our lives? This is Ann Handley's annual list of What's In, What's Out for a new year.
The New Leader and SparkToro conducted a study in 2024 with 612 professionals in digital marketing agencies around the world.
10% of respondents say the agency world is very healthy, while 46% say it's okay and 44% say it's a struggle.
Most marketers at digital agencies are optimistic about the future with 60% expecting revenue to increase and staffing levels to remain stable or increase.
... continue reading belowThe State of Digital Marketing Agencies
Don't worry ... it's FREE!
What are the 2025 trends shaping marketing, communication, writing, our lives? This is Ann Handley's annual list of What's In, What's Out for a new year.
Senior marketers in the United States expect their marketing budgets to bump up moderately over the next 12 months, according to recent research.
Discover how to refine strategic planning by focusing on adaptability over rigid predictions. Gain insights to improve decision-making in 2025. Explore more.
B2B marketing entrepreneur and thought leader Jon Miller provides 11 detailed, comprehensive predictions on B2B marketing in 2025 and reviews how well his 2024 predictions have panned out. Indispensable food for thought for all B2B marketing professionals. Read more.
Marketers say the biggest challenge they face with marketing attribution is a lack of expertise, according to recent research.
Rising subscription prices are challenging businesses to balance profitability with customer satisfaction. Discover strategies to manage subscription price increases effectively, balancing customer retention and revenue growth. Read more.