AI Update, January 17, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
Why B2B Marketers Are Investing in AI
Artificial Intelligence — Wed., Nov. 13, 2024B2B marketers are investing in AI for efficiency (16%), better data and insights (15%), and saving time (13%).
In the future, B2B marketers plan to invest in AI for better data and insights (54%), efficiency (52%), and saving time (50%).
54% of B2B marketers believe AI will definitely improve productivity, and 37% think it will probably improve productivity.
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Why B2B Marketers Are Investing in AI
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