The Rise of Reddit as a Search Engine

The Rise of Reddit as a Search Engine

SEO — Wed., Oct. 9, 2024

According to recent research from Adobe Express, 63% of Americans regularly use Reddit as a search engine.

Youth are more likely to use Reddit for search than older Americans, with tech, news, and finance being popular search categories.

People use Reddit for authentic reviews and diverse opinions, and find it more trustworthy than Google, but prefer Google as a search engine.

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