AI Update, January 24, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
The Top Benefits and Challenges of Using AI for Social Media Marketing
Artificial Intelligence — Wed., Jul. 31, 2024Marketers report increased efficiency, easier idea generation, increased content production, enhanced creativity, and reduced costs as top benefits of using generative AI for social media.
Capterra surveyed 1,680 marketers from around the world in May 2024, finding that English-speaking countries have the highest proportion of generative AI users for social media marketing.
Top challenges with using generative AI for social media include maintaining authenticity, human creativity, content resonance, keeping up with advancements, and protecting proprietary information.
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The Top Benefits and Challenges of Using AI for Social Media Marketing
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