The researchers at Adobe Express analyzed 930 small business websites to determine popular background colors, fonts, and design features in 2024.
White, gray, blue, and black are the top background colors, while Open Sans, Roboto, and Montserrat are the most popular fonts.
The most common design features include photos, CTA buttons, and icons/illustrations. The report is based on data from the analysis.
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Small Business Website Design Trends for 2024
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A review of your website content—every text, picture, and multimedia displayed—is essential if you want to ensure it reaches your target audience and supports company goals. But how can you perform a review effectively? Follow these four steps.
Some 91% of buyers say they've encountered at least one issue that's prevented them from placing an order online with a B2B vendor, according to recent research.
Which domains send the most traffic to other websites on the internet? To find out, researchers looked at data from an anonymized panel of several hundred thousand internet users in the United States.
Visitors to business websites encounter frustrations such as slow load speeds and nonresponsive elements in more than a third of their sessions, according to recent research from Contentsquare.
B2B buyers say they want chatbots from vendors to provide accurate and relevant answers—and to provide those answers very quickly, according to recent research from Conversica.
Clicking "accept cookies" is an annoying but necessary step in the modern Web browsing experience. This article covers how to construct a site banner that is both compliant and (relatively) pain-free.