2025 Salary Guide: Pay Forecasts for Marketing, Content, and PR Positions
The median starting salary for a corporate chief marketing officer in the United States is expected to be $200,250 this year, according to recent research.
According to a recent research from Drift, executives suggest that proficiency in content marketing, strategy, and data/analytics will be the most important skills for marketers in the future. The survey included more than 100 marketing leaders from 25 industries.
The technologies expected to have the biggest impact on the future of marketing are artificial intelligence, martech, video, mobile, and voice/chat/digital assistants. The biggest challenge marketers face is a lack of talent bandwidth to execute goals and objectives.
The research was based on data from a survey of more than 100 marketing leaders across 25 industries.
The 5 Most Important Skills for the Future of Marketing
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The median starting salary for a corporate chief marketing officer in the United States is expected to be $200,250 this year, according to recent research.
Researchers recently identified three key drivers of effective sales training: mentorship/coaching on a regular basis, a high-quality onboarding program, and the use of assessments to identify which skills need development.
Discover the future of the "positionless" marketer in an AI-driven world, where adaptability and cross-functional skills are essential. Learn more.
Most managers (81%) say recent college graduates would benefit from workplace training in various areas, such as receiving feedback and cellphone etiquette, according to recent research.
Learn the benefits of developing internal thought leaders to build trust and enhance your B2B brand's reputation. Read more.
Many business leaders are worried about filling open job roles and knowledge workers are increasingly looking to learn and showcase AI skills, according to recent research.