How Long It Takes to Read the Legal Fine Print on Popular Sites

How Long It Takes to Read the Legal Fine Print on Popular Sites

Websites — Wed., Aug. 11, 2021

Recent research from Reboot Online Marketing found that it would take over an hour to read the legal fine print for popular online platforms such as Google, Facebook, and PayPal. The analysis of terms of service and privacy policies was done using the Ahrefs tool and the Words to Time tool.

The research found that it would take 92 minutes to read PayPal’s legal fine print, 83 minutes to read Amazon’s, 66 minutes to read Facebook’s, and 63 minutes to read Google’s. The platforms that receive the most online searches for their legal agreements are WhatsApp, Discord, Instagram, Facebook, and YouTube.

The research was conducted by Reboot Online Marketing and was based on an analysis of the terms of service and privacy policies of popular online platforms.

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