How B2B Brands Can Stand Out With SMS Marketing

Communications — Wed., Oct. 16, 2024

SMS marketing is an essential tool for B2B brands in today's fast-paced digital world. With 90% of customers reading texts within five minutes, firms are quickly joining the party.

The challenge for B2B companies lies in standing out. To make an impact, brands must create informative, consistent, and personalized messaging based on valuable customer data.

Integrating SMS into the omnichannel experience is crucial for success. B2B brands should also consider relevant industry events and connect online and in-person interactions for a cohesive and personalized experience.

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