
Quality Matters: The Real Impact of Data Accuracy
Inaccurate marketing data wastes budgets and weakens campaigns. Discover how data accuracy enhances targeting and performance. Read more.
Board members are often excited about your business and its future. Presenting accurate KPIs is crucial.
Key KPIs to share with the board include sales-qualified leads, closed won revenue, customer lifetime value, and customer acquisition cost.
Transparency and flexibility in presenting data is important, as well as having a backup plan. Consistent reporting can reveal trends and drive success for both the business and the board.
... continue reading belowTelling a Story With Data: Four Essential KPIs to Share With Boards
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