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The AI Teammate: How to Collaborate With Artificial Intelligence in Sales
AI is helping B2B sales teams work more efficiently by assisting with research, content, messaging, and meeting preparation. See how. Read more.
The use and benefits of generative artificial intelligence (GenAI) have been widely discussed and currently, 73% of marketers are utilizing it for content creation. It has been noted to be effective for saving time and personalizing email campaigns.
GenAI has proven to be useful for B2B marketers in personal correspondence, chatbots, and even automating certain processes in email marketing. As its capabilities continue to evolve, it has the potential to transform email marketing teams and enhance overall effectiveness through personalized and creative communications.
For GenAI to continue improving and tackling more complex tasks, it requires context and feedback from marketers. With each iteration, it becomes more precise and adaptable to changing market conditions and customer needs.
... continue reading belowOptimize B2B Email Marketing With Generative AI: How Integration Saves Time
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AI is helping B2B sales teams work more efficiently by assisting with research, content, messaging, and meeting preparation. See how. Read more.
CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically. These three initial key steps will help integrate AI into marketing. Read more.
Catch up on select AI news and developments from the past week or so. Stay in the know.
Are the benefits being delivered by generative AI to enterprise companies in line with the benefits they really want from the technology? Deloitte surveyed 2,773 business leaders to find out.
Catch up on select AI news and developments from the past week or so. Stay in the know.
More than one-third of Americans are concerned that artificial intelligence may cause the end of the human race on Earth, according to YouGov research.