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AI Update, February 21, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
AI is here to stay, with powerful tools to help define and home in on ideal customers, build marketing campaigns, measure results, and plan for the future. Try these 10 ways to use AI to locate customers, engage audiences, and fill sales funnels.
AI can give customer insights, create buyer personas, and target marketing to increase efficiencies. It can also customize outreach and optimize campaigns, using predictive analytics to make data-driven decisions. AI can also help with product descriptions, social media, customer service, and sentiment analysis.
Whether you embrace AI or choose to stay off the boat, it's here to stay. Explore MarketingProfs' directory for a comprehensive list of AI tools and vendors.
... continue reading below10 Ways Marketers Can Use AI to Improve Sales
Don't worry ... it's FREE!
Catch up on select AI news and developments from the past week or so. Stay in the know.
AI is helping B2B sales teams work more efficiently by assisting with research, content, messaging, and meeting preparation. See how. Read more.
CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically. These three initial key steps will help integrate AI into marketing. Read more.
Catch up on select AI news and developments from the past week or so. Stay in the know.
Are the benefits being delivered by generative AI to enterprise companies in line with the benefits they really want from the technology? Deloitte surveyed 2,773 business leaders to find out.
Catch up on select AI news and developments from the past week or so. Stay in the know.