The Next Wave: Social Media Trends to Watch
As we look at the year ahead, here are the key trends set to shape the social space—and actions marketers can take now to leverage those trends. Read more.
How to Use Instagram Landing Pages for Increased Engagement
Social Media Marketing — Wed., Jan. 4, 2023Instagram has evolved from a photo-sharing app to a lean, mean, lead-generating machine. You can increase brand engagement by creating an Instagram landing page. This article explains how to use your Instagram landing page for increased brand engagement.
External links, social widgets, and multiple options on the landing page are three ways to increase engagement. Sponsored ads, bit.ly URLs, Stories links, and mirror accounts are some methods to get followers to the landing page. Social widgets allow people to share the landing page content on their own social media platforms. Third-party Instagram tools such as MyURL.bio can add multiple options to the landing page.
Instagram has over two billion active users. Include external links, use social widgets, and include multiple options on the landing page to increase engagement. This article has provided more resources on Instagram engagement for B2B.
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How to Use Instagram Landing Pages for Increased Engagement
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