Why Web Accessibility Is the Ideal Business Opportunity for Agencies

Why Web Accessibility Is the Ideal Business Opportunity for Agencies

Websites — Tue., Mar. 15, 2022

Marketing agencies of all sizes are focused on initiatives and tools that result in optimal performance. Web accessibility, which is usable for people with disabilities and legally compliant, is no longer a daunting task. Agencies that have incorporated Web accessibility into their offerings have improved their value. Automation and AI are making Web accessibility more straightforward, efficient, and affordable.

Agencies can benefit from Web accessibility solutions in four ways. They can attract interest and attention as an inclusive agency, boost website performance, mitigate legal risk associated with inaccessible websites, and generate new revenue. AI-powered Web accessibility solutions are making it easier and cost-effective to provide compliant and effective solutions to their clients.

Web accessibility is more than worthwhile; it is the right thing to do and helps create an equitable and inclusive experience for all. Thousands of agencies are offering Web accessibility to their clients and gaining the benefits that come with it. Book a demo to learn more about the Partnership Program for agencies where you can claim your free license.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

Why Web Accessibility Is the Ideal Business Opportunity for Agencies

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

What SMBs Want From Their Websites

What SMBs Want From Their Websites

SMB owners say increasing search visibility is the top website improvement they want to make over the next year, according to recent research from Duda.

Maximize ROI: Strategic Budgeting for B2B Website Redesign

Maximize ROI: Strategic Budgeting for B2B Website Redesign

Discover why strategic website redesign budgeting is crucial for B2B success and how to balance short- and long-term investments. Start planning now.

Broken Forms Can Ruin Your Marketing: Best-Practices for B2B Lead Generation Forms

Broken Forms Can Ruin Your Marketing: Best-Practices for B2B Lead Generation Forms

Discover how to create and optimize lead generation forms that boost conversions and drive B2B business growth. Read more.

How to Conduct a Content Review of Your Website

How to Conduct a Content Review of Your Website

A review of your website content—every text, picture, and multimedia displayed—is essential if you want to ensure it reaches your target audience and supports company goals. But how can you perform a review effectively? Follow these four steps.

Small Business Website Design Trends for 2024

Small Business Website Design Trends for 2024

Which background colors, fonts, and design features are being used most on small business websites this year? To find out, researchers analyzed the design of 930 small business websites.

Top Hurdles B2B Buyers Face in Online Purchasing

Top Hurdles B2B Buyers Face in Online Purchasing

Some 91% of buyers say they've encountered at least one issue that's prevented them from placing an order online with a B2B vendor, according to recent research.

Subscribe to the MarketingProfs Today newsletter