Five Strategies to Increase Your Social Media Conversions

Five Strategies to Increase Your Social Media Conversions

Social Media Marketing — Wed., Aug. 11, 2021

Social media is a vital component of any digital marketing strategy. To increase conversion rates, enterprises must focus on engagement with their audience, posting content consistently, and incorporating Pinterest into their content distribution. Additionally, creating a high-converting funnel and outsourcing social media management can help maximize resources.

Engagement is key to keeping the audience interested. Content that elicits a response and conversation starters are effective ways to create engagement. To post content consistently, create a schedule that works for your team and use a social media management tool.

Outsourcing social media management can save time and resources. Pinterest serves as a visual search engine, so optimizing content for keywords and visuals is essential. Additionally, creating a sales funnel allows teams to create the right content for each stage of the buyer's journey.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

Five Strategies to Increase Your Social Media Conversions

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

What Influencers Want From Brand Partners

What Influencers Want From Brand Partners

Social media influencers say the top thing they look for in a brand partner is alignment on values, according to recent research.

The New B2B Social Media Environment: How to Navigate the Choppy Waters

The New B2B Social Media Environment: How to Navigate the Choppy Waters

B2B social media is evolving fast. Learn how marketers are adjusting to new platforms, content types, and SEO trends to stay competitive. Read more.

Think LinkedIn Is Dead on Weekends? Think Again! Why You Can't Afford to Go Silent

Think LinkedIn Is Dead on Weekends? Think Again! Why You Can't Afford to Go Silent

Many B2B brands overlook LinkedIn weekend posting, missing valuable engagement opportunities. Learn how weekend posts can boost reach and interaction. Read more.

The Next Wave: Social Media Trends to Watch

The Next Wave: Social Media Trends to Watch

As we look at the year ahead, here are the key trends set to shape the social space—and actions marketers can take now to leverage those trends. Read more.

The Best Days and Times to Post on TikTok

The Best Days and Times to Post on TikTok

Which days and times for posting TikToks are most correlated with more views and likes? Do peak or off-peak hours tend to be better for posting? To find out, researchers analyzed the performance of 21,000 TikToks from 160 creators.

What Makes Social Media Content Relevant?

What Makes Social Media Content Relevant?

Which qualities make social media content feel culturally relevant? Or relevant to individuals? To find out, researchers conducted a survey in August 2024 among social media users in Australia, the United Kingdom, and the United States.

Subscribe to the MarketingProfs Today newsletter